Shrink wrap packaging

Shrink wrap packaging

In today's competitive market, product packaging plays a crucial role in preserving the quality of goods while also enhancing their visual appeal. Shrink packaging, also known as shrink wrap packaging, has emerged as a revolutionary solution that combines protection and presentation seamlessly. In this comprehensive guide, we delve into shrink packaging, shedding light on what it is and how it works to elevate your product packaging game.

shrink wrap packaging

Table of contents:


What is shrink packaging

Shrink packaging is a type of packaging in which a plastic film is applied around a product and then heated, which causes the film to shrink and fit tightly to the product, creating a tight and protective packaging. This process of shrinking is carried out through the use of a heat-shrink machine, which applies heat to the plastic film.

This type of packaging is often used for the protection of food, pharmaceutical and industrial products. Shrink packaging can also be used to improve the aesthetic appearance of the product, as it can be printed with graphics and product information. In addition, shrink packaging is often chosen for its resistance to breakage, moisture and oxidation.


How shrink wrap packaging works

Shrink packaging works through a shrink process, which requires the use of a shrink wrapping machine. The process of shrinking begins with the application of a plastic film around the product that is to be packed. This film can be made of various materials, such as polyethylene, PVC, polypropylene, and others.

Once the product has been wrapped in plastic film, the heat shrink machine applies heat to the film, usually through the use of heating elements such as tunnels. Heat causes shrinkage of the plastic film, which fits tightly to the product, creating a tight and protective packaging.

The heat is applied evenly to the plastic film, so that uniform heat shrinkage occurs over the entire surface of the product. The shrinking process can only take a few seconds, and once the film has completely receded, the product is ready to be packaged and distributed.



Advantages of shrink packaging

Shrink packaging offers plenty of benefits, making it a preferred choice for manufacturers and retailers alike:

  • Protection: Shrink wrap packaging acts as a barrier against dust, moisture, and other environmental elements, ensuring that the product reaches the customer in pristine condition.
  • Tamper resistance: The tight seal formed by the shrink film makes tampering evident, enhancing the security of the packaged goods.
  • Visibility: Shrink packaging maintains product visibility, allowing customers to inspect the item's features and quality without compromising protection.
  • Cost-efficiency: Shrink packaging is relatively cost-effective, as it requires less material than traditional packaging methods.
  • Customization: Shrink films can be printed with branding, product information, and graphics, making them an effective marketing tool.
  • Versatility: Shrink packaging is suitable for products of various sizes and shapes, from small individual items to larger bundles.



Minipack®-torre: shrink wrap machines ideal for industrial packaging

minipack®-torre offers you a wide range of shrink wrap machines, perfect for industrial packaging for both food, such as bread and biscuits, both non-food products (such as gifts, magazines or gadgets) that you want to protect from dust and external agents. 

All our heat shrink wrap machines are easy to use, and the most advanced models are equipped with control displays, to ensure the utmost convenience. Our shrink wrap machines are not only functional, but also boast an innovative and elegant design.

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